This Unique New Bookstore is Filled With Optical Illusions

A new bookstore has recently opened in Hangzhou, China, and the inside is kind of amazing to see.

The store is located just above the main plaza, within the commercial center of Star Avenue, in the Binjiang District, and adjacent to Qiantang River.

But enough with the outside, let’s have a look inside.

The bookstore, designed by XL-MUSE, has been designed so the spaces seem huge and never-ending.

Everything has a sense of height added to it due to the mirrors that the ceiling is covered in.

Different areas of the bookstore are located in sections off the main hall area.

This is the quiet reading room.

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSE

Inside the entire bookshelf extends endlessly to the side.

The shelves become steps that you can sit on.

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSE

With some seats having cushions and reading lamps.

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSEZhongshuge Bookstore in Hangzhou, designed by XL-MUSEZhongshuge Bookstore in Hangzhou, designed by XL-MUSE

Heading out of the reading room, you enter the main hall again.

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSE

The next area, that runs along the front window of the store, is like a forest of mirrors.

 

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSEZhongshuge Bookstore in Hangzhou, designed by XL-MUSE

The white pillars are home to more books, and bench seating makes it seem like you are sitting on a log in a forest.

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSEZhongshuge Bookstore in Hangzhou, designed by XL-MUSEZhongshuge Bookstore in Hangzhou, designed by XL-MUSEZhongshuge Bookstore in Hangzhou, designed by XL-MUSE

You can see through this passageway that the next area is for children.

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSEZhongshuge Bookstore in Hangzhou, designed by XL-MUSE

It’s a wonderland of shapes and colors they’ve named the ‘book playground’.

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSE

The space includes bookshelves designed as various playground facilities, like a roller coaster.

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSEZhongshuge Bookstore in Hangzhou, designed by XL-MUSE

A train…

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSE

A merry-go-round…

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSE

 

A pirate ship…

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSE

And a ferris wheel.

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSE

Overall this is one of the most creatively designed bookshops i’ve ever seen!

Zhongshuge Bookstore in Hangzhou, designed by XL-MUSE

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